Gone are the days when you need to visit shops to buy the required things and then wait in the long queue to pay the bill. E-commerce has completely changed the business scenario.
With sellers enticingly showcasing their products online rather than in brick-and-mortar stores, the required products are just a click away from the buyers.
As a result, there is a need to develop E-commerce stores, which reflect the perfect blend of aesthetics and functionality.
Though WooCommerce, Magento, OpenCart, PrestaShop, and BigCommerce are some of the most popular E-commerce platforms, Shopify is the first name that entrepreneurs think of when it comes to quality and efficiency along with simplicity and rich features.
Powers over 500,000 businesses in 175 countries, it is the all-inclusive shop for E-commerce merchants, who want to leverage their online stores.
There are a handful of reasons why to choose this platform for your E-commerce business –
- Easy setup
Being a no-fuss platform, it is easy to set up and use. If you want a complete solution, with no technicalities related to development and hosting of the online store, it will be the best alternative for you. The Shopify platform itself offers the software, as well as hosting, which is needed for launching the site. The admin interface is intuitive, as well as user-friendly while the user interface is convincing too. As it is free from the clutter of complications, you can use it easily.
- Visually enticing
A monotonous and boring online site can fail to grab the attention of your potential customers. Customers spend the first few seconds to check the look and feel of the site. If your site fails in the first test, you can’t expect that the visitors will take the steps to turn into your customers. The platform comes up with a variety of professional templates, which ensures the creation of unique and visually attractive online stores. Shopify platform comes with a bare minimum theme but designers and developers can work on it and by combing their creativity, skill and experience build a store with rich UI and exceptional UX.
- App implementations
Being in E-commerce not only means to update your site with the latest products or services but also to offer a customised experience to potential customers. And to do so, a business may need to add some apps time-to-time. Thanks to the amazing app integration feature of the platform, you can easily implement some extra features and functionalities to your store and augment its value manifold.
- Reliability and security
Another key benefit of choosing this platform is the security and reliability that it offers. As online businesses deal with the confidential personal and financial information of the customers, security is essential for these sites. Similarly, it should be available online. This platform takes care of both these things, so, it will be a great choice for your online business.
- Excellent loading speed
Speed is the key factor for the success of an E-commerce site because it helps to stimulate your sales. The faster your web pages load, the more your site retains the users. Shopify has a reliable infrastructure along with optimised software and hardware. It offers a super-fast loading speed to the platform and your E-commerce business made on it load in a matter of seconds.
- Commendable technical supports
When you run an online store with an eCommerce shopping cart, you will need some technical assistance 24/7. Shopify ensures it. So, you can reach the customer care whenever any problems arise. They will either pick your call and assist you or direct you on live chat.
- Lower errors and data duplicity issues
In case if entering information in diverse fields, as well as forms, manual data entry includes the possibility of errors and duplications. Furthermore, issues appear when the errors are not properly tracked. As Shopify comes with automated solutions, it can simplify the data entry process and remove the possibility of data duplicity.
- Higher functionality
With a plugin or application style platform, Shopify offers advanced functionality to you. It will ultimately help you to download, install, and customise the site easily. Besides, with features like inventory management, accounting and business reporting, it will help to enhance sales and social media promotion. It also has the option to set email auto responder integrations, which can support you to automate and run your business on autopilot.
- Own payment gateway
Maintaining an effective payment process is a crucial step for the eCommerce store for getting paid by the customers. Shopify deals with different types of payment methods. Besides being integrated with different payment gateways, it offers its own as well. And the payment gateways offer no transaction fees and lower credit card fees. You don’t need to have a merchant account to use this gateway.
- Mobile responsiveness
The number of mobile users is increasing day-by-day, and so, mobile responsiveness is very important for the success of an e-commerce store. Shopify themes are mobile responsive – it means that it can be used to avail mobile-optimised stores. You can use free iPhone and Android apps for managing your store.
After knowing about the various benefits, would you also want to use this platform for building an E-commerce website? Hire developer today.